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Posts tagged ‘ad campaign’

CEA Amplifies Call to Diversify the Teaching Profession with New Campaign

CEA is stepping up its efforts to diversify Connecticut’s teaching force by launching a statewide awareness campaign aimed at encouraging more young people of color to pursue careers in teaching. Right now, more than 40 percent of Connecticut’s schoolchildren are minorities, but only 8 percent of the state’s teachers are people of color.

The new campaign, Teaching Is Calling You, highlights teachers as role models for their students as well as mentors for young people who may never have considered the positive difference they could make as future educators.

“Teachers are the single most important in-school influence on student learning, and it stands to reason that our educators must reflect the culture and diversity of their students,” said CEA President Jeff Leake. “Having a racially and culturally diverse teaching force enhances all students’ academic achievement by providing them with multiple perspectives that allow them to gain a greater understanding of the world around them.” Read more

Teachers Share How They Inspire Their Students and Make a Difference

Our students need dedicated, caring teachers to succeed. That’s the message of an ad campaign CEA has been running this month.

The ads showcase the importance of every student and every teacher.

Several of the teachers who participated in the commercial shoot took the time to share why they love teaching and how they inspire their students and make a difference in their lives.

Here’s what some of them had to say. Read more